Privacy Policy

Introduction

At Armada Delivery Solutions, your privacy is of utmost importance to us. This Privacy Policy explains how we collect, use, and protect your information when you use our mobile app and related services. We are committed to handling your data responsibly and in compliance with privacy laws applicable in the Middle East and North Africa (MENA) region, including international standards like GDPR.

1. Personal Information We Collect

Armada Delivery Solutions products may collect the following types of personally identifiable information ("PII") from users:

  • First name, last name
  • Street address, area, and city
  • Contact information (e.g., phone numbers, email address)
  • GPS location (if using the mobile app)
  • Government-issued identification (ID)

Additionally, we may collect information about your:

  • Past orders within NOW!
  • Preferred merchants or service providers
  • Customer service interactions
  • Reviews and ratings of services or products
  • Social media preferences (such as "Likes" or "Recommendations")

We use web analytics tools to monitor site traffic and improve user experiences. Aggregate information derived from your data (which does not identify you personally) may be shared with third parties.

2. Non-Personal Information

We collect non-personal information ("Non-PII") such as device types, IP addresses, browser types, screen resolution, operating system, and demographic information like your location, gender, and date of birth. Cookies, pixel tags, web beacons, and other technologies may be used to improve your browsing experience and offer tailored information. Users may opt out of cookies via their browser settings.

3. Use of Your Information

We use your PII to:

  • Create and manage your account
  • Provide Armada services, including processing orders and payment transactions
  • Communicate with you regarding your orders or any issues
  • Provide promotional offers and services (you can opt out of marketing communications)
  • Ensure legal compliance and enforce our terms of service

We may share your PII with:

  • Service providers to support app functionality (e.g., AP_Is, delivery partners)
  • Merchants or couriers for order fulfillment
  • Legal authorities if required by law

We do not sell your PII to third parties.

4. Payment Information

When making a purchase, you can choose between various payment methods. For transactions involving credit or debit cards, your card information is transmitted securely using encryption. Armada Delivery Solutions does not store complete credit card details, except for partial information to facilitate future payments.

5. User-Generated Content

Any reviews, ratings, or other content you generate on the app or site may be publicly visible. Therefore, Armada Delivery Solutions cannot guarantee the privacy of any PII shared in such content.

6. Marketing

We may send you marketing communications only with your explicit consent. If you no longer wish to receive such communications, you may opt out by updating your preferences.

7. Data Security

We implement industry-standard security measures (SSL encryption, secure servers, etc.) to protect your personal information. However, no method of data transmission or storage can be completely secure. If you suspect a security breach, please contact our support team immediately.

8. Third-Party Links and Services

Our site or app may contain links to third-party websites. Armada Now is not responsible for the privacy practices of these external sites.

Analytics and Third-Party Tools

To understand how users interact with our products and enhance your experience, we use third-party analytics tools:

  • Mixpanel: Tracks user behavior within the app to help us understand how our services are used. This includes actions like app navigation, order placement, and page interactions.
  • AppsFlyer: Monitors our marketing efforts and measures the effectiveness of campaigns by tracking user acquisition and app engagement post-installation.

Both Mixpanel and AppsFlyer may collect device identifiers, usage patterns, and location data. These services may share anonymized or aggregated data with us to help optimize our products performance and marketing strategies.

10. Changes to Privacy Policy

We reserve the right to modify this Privacy Policy at any time. Updates will be posted on the app and website. Continued use of Armada products after such updates indicates your acceptance of the revised policy.

11. Accessing and Updating Your Information

You can access and update your personal information at any time by logging into your account. If you are a guest user, changes to your personal information can be communicated directly to customer service before your order is processed.

12. Contact Us

For any inquiries related to privacy or if you wish to delete your account, please contact our customer service team through the app or website.

By using Armada Delivery Solutions products, you agree to this Privacy Policy and consent to the collection, use, and sharing of your information as described.

Last Updated: 15/01/2024